EDUCATING & EMPOWERING
purpose-driven
BUSINESS owners

to take charge of your strategy & results

It’s like ‘choose your own small business adventure’ but funner.

do it yourself marketing courses and workshops for small business
done with you services for small business owners marketing
done for you small business marketing services

*WARNING: Even my done-for-you-services come with training and coaching so your results outlive our work together.

…it’s probably time to work with a Pro.

But here’s the thing - most marketing or business consultants make their money from retainers (i.e. your dependence on them) or done-for-you projects that never include any coaching or training. All the best strategy and tactics are gatekept.

This totally antiquated model was built way back before social media and the rise of YouTube and TikTok University. And it’s far outlived its usefulness. Outsourcing is out. Delegation is in.

The problem is no longer “Can I figure it all out on my own?”

It’s “How do I figure out what to do next and how to do it in the shortest time with the best results and the smallest budget?” Cookie cutter advice and spray and pray solutions aren’t going to get you a focused, personalized strategy and set of tactics that will work with you and for your business rather than against it.

My approach is radically different.

I’m about getting clarity on your specific goals, preferences and capacity. I’m about educating and empowering you with the resources, strategy and authority you need to make super strategic decisions about your business. Because my decades of experience have shown me that’s how you get results over and over again.

when diy-ing your small business marketing feels more like doing it alone and overwhelmed…

Optimization with simple, personalized strategies and timeless tactics for more organic leads, conversions and sales from digital marketing channels including:

  • Email Marketing

  • SMS Marketing

  • Social Media Marketing

  • Local Search Optimization

  • Your Website

You’ll also get professional guidance on more analog or traditional marketing as needed.

Hey there. I’m kristy krugh. Your Chief Marketing Ninja.

Kristy Krugh, owner and prinicipal, wicked tactical marketing

I’ve been killing it in media, marketing and sales for 20 (something) years. I opened Wicked Tactical Marketing and started solo Coachsulting in early 2017 and the rest is Marketing Strategist herstory.

My clients talk a lot about feeling “held” when they work with me. And I talk a lot about being in Sacred Service in my work with my small business clients. Business ownership has so many upsides. I also understand that it can feel overwhelming and lonely at times.

I partner with my clients to help you lean into your own authority and give you the oft gate-kept knowledge and skills you need to have full agency over your marketing strategy, tactics and ultimately, your results.

I also provide other soft support you didn’t even know you needed. That’s where the magic really happens around here (think loads of truth talk with seriously great pep talks).

Your business is always speaking to you. Trying to tell you what’s working and what’s not. If you’re looking for a cookie cutter ‘this is how I made a million dollars’ strategy, you’ll be really frustrated by the timeless, simple tools and approach I teach my clients.

We plant ourselves firmly in the current reality of your business, establish achievable goals and work from that solid foundation so any time or money you invest pays dividends and builds on that foundation for the life of your business.

I have a feeling that you’re here (and still reading) because you’re ready to take radical accountability for the success of your business. You want expert support, guidance and accountability rooted in reality and integrity. You want to understand your business ecosystem so you can leverage what’s working and let go of what no longer serves.

You want to love the marketing of your business as much as you love your actual business. And, man, do you love it.

If this feels aligned and you’d like to work together to up your small business marketing game, I offer 1:1 Coaching, Power Hours, The Audit, Single-Channel Optimizations and Fractional Chief Marketing Officer (CMO) services.

Your business is trying to tell you how to succeed. are you listening? or are you chasing three-legged unicorns?

Stephanie Rooker, CEO and Founder of Kitchen Heartbeets allergen-friendly gourmet meal delivery in Bend, Oregon

Stephanie Rooker, CEO + Founder, Kitchen Heartbeets
Bend, Oregon

“Kristy is a powerhouse. I love what I do so much but the behind the scenes aspects of marketing is really overwhelming. Kristy breaks it down so simply and knows what needs to be done in the immediacy and has the steps to get me there. I can’t wait to work with her again. She’s my marketing secret weapon and can’t wait to do even bigger things with my business.”

See what more of my amazing clients have to say in these verified reviews.